Archive for January, 2010

Nonprofits get a grip!!

Posted on January 18, 2010. Filed under: Advertising, Inbound Marketing, Jazz, Public Relations Marketing, Uncategorized | Tags: , , , , , , , , , , , , |

Click on the Audio Player! (If this is an email, access the tunes online at www.newprwordsandmusic.com)   I’m about to write a check to the Special Olympics. The organization sent me a sweet little card with sports icons all over the envelope and a simple request to support their efforts. I will not be sending checks to [...]

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‘Getting’ Twitter – An Aha! Moment

Posted on January 12, 2010. Filed under: Inbound Marketing, Internet Research, Internet Traffic, Jazz, Social Media, Uncategorized | Tags: , , , , , , , , , , , |

Click the audio player! Last week I was speaking with my longtime friend and colleague Keith Reynolds — a career-long technology guy who is now in the radiation security business. We were discussing a presentation I’m giving to the Stamford Cell of the Connecticut Technology Council Innovation Group with my graphic/web design partner Bernadette Nelson of [...]

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New Guidelines for Marketing Partnerships: Borrow from Jazz Improv

Posted on January 10, 2010. Filed under: Advertising, Inbound Marketing, Jazz, Public Relations Marketing, Social Media, Uncategorized | Tags: , , , , , , , , , |

Click on the audio player!   I’m writing this on Sunday morning and so what better musical accompaniment than the gospel underpinnings of pianist Les McCann playing his tune The Shampoo in a live recording. I first heard this rousing number back in the 60’s when Cousin Sydney was introducing me to the joys of [...]

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Sea Changes: 4 Reasons to be Upbeat about Marketing in 2010

Posted on January 4, 2010. Filed under: Advertising, Inbound Marketing, Jazz, Public Relations Marketing, Social Media, Uncategorized | Tags: , , , , , , , |

Click the audio player! As we get back to work in these first few days of the New Year, I’m still feeling celebratory! In the mood for some festive music, I just pulled out a CD by one of my favorite jazz trios – the magnificent pianist Tommy Flanagan, who accompanied Ella Fitzgerald for years, [...]

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