Blogs

Moving Day. Come with Me and Come Back.

Posted on November 14, 2011. Filed under: Blogging, Blogs, Business Strategy, Inbound Marketing, Marketing, Marketing Strategy, Online Marketing, Small Business | Tags: , , , , , , |

Dear Subscribers, Today is moving day. I’m launching a new blog called ‘the inbound-i blog’. It’s a continuation and evolution of New PR Words and Music, which will remain here so that you can come back and access the 110 posts created here. When you click on the link to the new blog and read the first post, you’ll understand [...]

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Proof: Hot Topics Can Get Posts to Google Page 1

Posted on November 9, 2011. Filed under: Blogging, Blogs, Communications, Google, Inbound Marketing, Marketing Strategy, Online Marketing, Search | Tags: , , , , , |

My last post has made it to Google Page 1 for searches related to the Kim Kardashian divorce – the intended point of an experiment I conducted with it. See above and below for the proof. The post contended that including hot and trending topics in your blog posts can boost your traffic by getting your post to [...]

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Boost Your Blog Traffic: Post About Current Events & Hot Topics

Posted on November 3, 2011. Filed under: Blogging, Blogs, Communications, Content, Entertainment, Marketing Strategy, SEO, Technology, Website Design | Tags: , , , , , , , , , |

Can Kim Kardashian and Kris Humphries push this blog post to Page One of Google? Let’s find out. This post is actually a follow-on to one I wrote at the end of October about the keywords people search on that bring our posts up on Page One of search engine results pages (SERPs). One of [...]

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Blogging: Why Wouldn’t You Do Something That Works?

Posted on October 5, 2011. Filed under: Blogging, Blogs, Business Strategy, Content, Marketing Strategy, Small Business, Social Media, Writing | Tags: , , , , , |

Why would you not do something guaranteed to bring people to your website and introduce your company’s expertise and offerings? There are so many marketing efforts people chase that cost time and money with no guarantee that they’ll yield anything. So, I ask again…Why wouldn’t you spend a few hours a week on an activity [...]

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Social Media Does Not Equal Inbound Marketing

Posted on September 30, 2011. Filed under: Blogging, Blogs, Business Strategy, Inbound Marketing, Marketing, Marketing Strategy, Small Business, Social Media | Tags: , , , , , , |

  When someone asks me what I do for a living and I say, “I’m an Inbound Marketing consultant and they get that blank stare, I try to help them by saying, “Online Marketing,” as a potentially more understandable explanation. Almost inevitably, they then say, “Oh. Social Media. We’re doing that.” Then I say to [...]

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A Marketing View: 20 Steps to a Website that Maximizes Business Growth

Posted on September 26, 2011. Filed under: Blogging, Blogs, Business Strategy, Human Business, Inbound Marketing, Marketing Strategy, Online Marketing, Small Business, Website Design | Tags: , , , , , |

In the past, if you wanted a new website – or to redesign an existing one – the first step was to find a web design firm. This was fine when your website was an online brochure. Today, if you make your first concern the design and look/feel of your site, you’re missing valuable opportunities [...]

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Tuesday Tweets

Posted on August 16, 2011. Filed under: Blogs, Content, Inbound Marketing, Small Business, Twitter | Tags: , , , , , , , |

Welcome to Tuesday Tweets for August 16, 2011 — where we take a look at tweets from my Twitter timeline for do’s, don’ts, best practices – and sometimes just for fun. Keep in mind that what we examine here is in no way personal. We’re all learning about building audiences online. In that spirit, if you [...]

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Have Fun with Content: No Telling Where It Will Go

Posted on August 15, 2011. Filed under: Blogging, Blogs, Communications, Content, Inbound Marketing, Small Business, Twitter | Tags: , , , , , |

I’ve written before about the sense of possibility I feel every time I tweet a link or hit ‘publish’ on my blog. Get that content out on the Internet and no telling where it will go, who will read it, who will connect with us as a result. The reason I’m writing about this again [...]

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Tuesday Tweets

Posted on August 2, 2011. Filed under: Blogging, Blogs, Inbound Marketing, Social Media, Twitter | Tags: , , , , , , , |

Welcome to Tuesday Tweets for August 2, 2011 — where we take a look at tweets from my Twitter feed for do’s, don’ts, best practices – and sometimes just for fun. Keep in mind that what we examine here is in no way personal. We’re all learning about building audiences online. In that spirit, if [...]

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More on Networking: The Power of Connecting Others

Posted on July 28, 2011. Filed under: Blogging, Blogs, Networking, Small Business | Tags: , , , |

What’s more powerful than re-tweeting someone’s tweet or answering 1000 questions on LinkedIn? What will build relationships faster than the speed of light? Connecting people to each other. If you listen carefully to what people in your online and offline networks are trying to achieve, you’ll think of people in your network who would be [...]

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