Communications
Posted on November 9, 2011. Filed under: Blogging, Blogs, Communications, Google, Inbound Marketing, Marketing Strategy, Online Marketing, Search | Tags: Blogging, Blogs, Ellie Becker, Kim Kardashian, Kim Kardashian Kris Humphries divorce, Siri |
My last post has made it to Google Page 1 for searches related to the Kim Kardashian divorce – the intended point of an experiment I conducted with it. See above and below for the proof. The post contended that including hot and trending topics in your blog posts can boost your traffic by getting your post to [...]
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Posted on November 3, 2011. Filed under: Blogging, Blogs, Communications, Content, Entertainment, Marketing Strategy, SEO, Technology, Website Design | Tags: Australia, Ellie Becker, Kardashian 72 day marriage, Kardashian Divorce, Kim and Kris, Kim Kardashian, Kim Kardashian Kris Humphries divorce, Kris Humphries, Siri, Watson |
Can Kim Kardashian and Kris Humphries push this blog post to Page One of Google? Let’s find out. This post is actually a follow-on to one I wrote at the end of October about the keywords people search on that bring our posts up on Page One of search engine results pages (SERPs). One of [...]
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Posted on September 11, 2011. Filed under: Communications, Human Business, Social Media, Twitter | Tags: 9/11, 9/11 Tenth Anniversary, Ellie Becker, Meet-Up, Scott Heiferman, Social Media, Twitter |
Since 9/11 ten years ago, much has been said about the role that lack of communication played in the tragic event. Our various national security offices failed to connect the dots among various pieces of intelligence that may have led to foiling the evil plot. Simply they didn’t speak to one another. On [...]
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Posted on August 31, 2011. Filed under: Business Strategy, Communications, Human Business, Marketing Strategy, Small Business, Social Media | Tags: Ellie Becker, Jay Baer, Marketing, Online Marketing, Social Media |
For the past couple of months you may have been noticing some posts here complaining about social media etiquette - lack of it, actually – over-commercialization and inattention to community that was the original hallmark of social media. These days, so much activity seems to be related to numbers over substance. Get as many followers as possible. [...]
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Posted on August 30, 2011. Filed under: Blogging, Business Strategy, Communications, Content, Marketing, Small Business, Social Media, Twitter, Uncategorized | Tags: Billy Costello, Blogging, Ellie Becker, Inbound Marketing, Music, Social Media, Twitter |
Welcome to Tuesday Tweets for August 30, 2011 — where we take a look at tweets from my Twitter feed for do’s, don’ts, best practices – and sometimes just for fun. Keep in mind that what we examine here is in no way personal. We’re all learning about building audiences online. In that spirit, if [...]
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Posted on August 22, 2011. Filed under: Business Strategy, Communications, Marketing Strategy, Small Business | Tags: Ellie Becker, George Cables, Jazz, Kitano Hotel, Lewis Nash, Marketing, Peter Washington, Small Business |
On Saturday evening, Jeff and I went into NY City to hear a classic jazz trio – piano, bass and drums — of the highest caliber at the intimate jazz room in the Kitano Hotel. The trio was led by George Cables on piano, who has played with everyone from Art Blakey to Sarah Vaughan [...]
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Posted on August 15, 2011. Filed under: Blogging, Blogs, Communications, Content, Inbound Marketing, Small Business, Twitter | Tags: Blogging, Blogs, Content, Ellie Becker, paper.li, Twitter |
I’ve written before about the sense of possibility I feel every time I tweet a link or hit ‘publish’ on my blog. Get that content out on the Internet and no telling where it will go, who will read it, who will connect with us as a result. The reason I’m writing about this again [...]
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Posted on August 14, 2011. Filed under: Business Strategy, Communications, Content, Human Business, Marketing, Marketing Strategy, Small Business, Social Media, Twitter | Tags: Ellie Becker, Inbound Marketing, Marketing, Small Business, Social Media, Twitter |
People use Twitter in different ways. Some go for volume. Get as many followers as possible. This is often part of a monetization strategy and utilizes some automation program or builds from following others’ lists, which is fine. I’ve made the decision to build a smaller community on Twitter based on mutual interests and the [...]
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Posted on August 11, 2011. Filed under: Business Management, Business Strategy, Communications, Inbound Marketing, Marketing, Marketing Strategy, Small Business, Social Media | Tags: Ellie Becker, HubSpot, human business, Inbound Marketing, Marketing, Morgan Stanley Smith Barney, Pat Morrow, Small Business, Social Media |
Every time we hit a moment when the stock market crashes – or worse, fluctuates wildly – it’s predictable that smaller businesses will instantly turn off their marketing engines. This is just as short sighted as selling off stocks the day of the crash and similarly forfeits the upside. The smartest investors and [...]
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