Mind-boggling posting! We’re just getting started in Facebook Marketing and now we are attempting to understand how to best capitalize on social media optimization for local business.

Thanks for the information!

I found that my post on Lady Gaga was hugely successful as have some others that contained either keywords like this or current affairs topics.

That said, whilst this achieved a good deal of viral noise, I doubt that many of the readers would have been the right demographic to take any further interest in what I do.

Nonetheless, from the ‘interweb haystack’, one or two ‘needles’ were acquired, so on balance, my intuitive strategy seems to work !

This just arrived as I am writing next week’s blog about Greece. Very timely.

Peter

I write hybrid content. I keep a fodder file on information I believe my tribe will enjoy, retool it to an original format, but then I also write about some new ideas that pop into my head based on what I am observing. The key however for me is I have established a pipeline of posts like an editorial calendar since I believe too many bloggers wake up in the morning and say oh s**t, I haven’t posted in awhile, then they dash out some #2.

So who won the prize and what was the prize, an evening of jazz in NYC?

I get lots of spurious visitors simply because my website has sex in the title ( – the www is a random world where accidents (good and bad) can occur.

Thanks for this post Ellie.

When it comes to finding qualified specialists, I think that all traditional networking activities are very much on the table. I just attended a networking group today and will attend another on Thursday and I network all the time on social media – you and I being a case in point — however we’re in a world of ‘trust and verify’. Anytime I’m recommended by a networking contact, I assume that I’m going to be googled and vetted online before a call is made. When the phone rings today with a biz opportunity, I know I’m well on the way to being hired because they’ve already checked me out online. Hope this clarifies the original info!

Doing just one piece of Inbound Marketing isn’t Inbound Marketing at all. I don’t reject calling and magazine articles as a part of the marketing mix. But let’s face it, given voice mail, shrinking magazine ad revenues and other changes in traditional marketing and media as technology offers other options, do you think it pays to start employing new strategies and tactics that represent where we’re going, rather than where we’ve been? BTW…I welcome having this conversation!! Thank you again and I hope this is helpful if you’re trying to influence your management to take a step forward!