Posted on November 14, 2011. Filed under: Blogging, Blogs, Business Strategy, Inbound Marketing, Marketing, Marketing Strategy, Online Marketing, Small Business | Tags: Blogging, Blogs, Ellie Becker, HubSpot, Inbound Marketing, inbound-i blog, Marketing |
Dear Subscribers, Today is moving day. I’m launching a new blog called ‘the inbound-i blog’. It’s a continuation and evolution of New PR Words and Music, which will remain here so that you can come back and access the 110 posts created here. When you click on the link to the new blog and read the first post, you’ll understand [...]
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Posted on October 10, 2011. Filed under: Inbound Marketing, Marketing, Online Marketing, Small Business, Social Media | Tags: Brian Halligan, Dharmesh Shah, Ellie Becker, Inbound Marketing, Small Business, Social Media, Wikipedia |
Can you succinctly describe Inbound Marketing? Do you have an idea but are not quite certain? Would you like to know more about what it is? Do you have absolutely no idea, but would be willing to take a stab at explaining it anyway? Then this is the post for you! You just have to [...]
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Posted on October 5, 2011. Filed under: Blogging, Blogs, Business Strategy, Content, Marketing Strategy, Small Business, Social Media, Writing | Tags: Blogging, Blogs, Ellie Becker, Inbound Marketing, Marketing, Social Media |
Why would you not do something guaranteed to bring people to your website and introduce your company’s expertise and offerings? There are so many marketing efforts people chase that cost time and money with no guarantee that they’ll yield anything. So, I ask again…Why wouldn’t you spend a few hours a week on an activity [...]
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Posted on September 30, 2011. Filed under: Blogging, Blogs, Business Strategy, Inbound Marketing, Marketing, Marketing Strategy, Small Business, Social Media | Tags: Blogging, Blogs, Ellie Becker, Inbound Marketing, Marketing, Small Business, Social Media |
When someone asks me what I do for a living and I say, “I’m an Inbound Marketing consultant and they get that blank stare, I try to help them by saying, “Online Marketing,” as a potentially more understandable explanation. Almost inevitably, they then say, “Oh. Social Media. We’re doing that.” Then I say to [...]
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Posted on September 26, 2011. Filed under: Blogging, Blogs, Business Strategy, Human Business, Inbound Marketing, Marketing Strategy, Online Marketing, Small Business, Website Design | Tags: Ellie Becker, Inbound Marketing, Marketing, Online Marketing, Small Business, Web 2.0 |
In the past, if you wanted a new website – or to redesign an existing one – the first step was to find a web design firm. This was fine when your website was an online brochure. Today, if you make your first concern the design and look/feel of your site, you’re missing valuable opportunities [...]
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Posted on August 30, 2011. Filed under: Blogging, Business Strategy, Communications, Content, Marketing, Small Business, Social Media, Twitter, Uncategorized | Tags: Billy Costello, Blogging, Ellie Becker, Inbound Marketing, Music, Social Media, Twitter |
Welcome to Tuesday Tweets for August 30, 2011 — where we take a look at tweets from my Twitter feed for do’s, don’ts, best practices – and sometimes just for fun. Keep in mind that what we examine here is in no way personal. We’re all learning about building audiences online. In that spirit, if [...]
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Posted on August 29, 2011. Filed under: Business Strategy, Inbound Marketing, Jazz, Marketing, Marketing Strategy, Online Marketing, SEO, Small Business, Social Media | Tags: Adobe Business Catalyst, Drupal, Ellie Becker, HubSpot, Inbound Marketing, Jazz, Joe Sample, Joomla, Marketing, Online Marketing, SEO, Small Business, The Crusaders, WordPress |
I was in the mood for some music today. This post is about embracing new systems for managing your own website. Listen to the upbeat, funky instrumental Coulda, Shoulda, Woulda by The Crusaders with Joe Sample on keyboards. Hope that’s not us! Today the way to reach customers, prospects and other key audiences is to connect with [...]
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Posted on August 23, 2011. Filed under: Content, Inbound Marketing, Marketing, Social Media, Twitter | Tags: @alexshrugges, @benjaminstrong@muse4now, @chase_thehour, @georg_grey, @paulhelmick, @petershankman, @shashib, @typeamom, Ellie Becker, Inbound Marketing |
Welcome to Tuesday Tweets for August 23, 2011 — where we take a look at tweets from my Twitter feed for do’s, don’ts, best practices – and sometimes just for fun. Keep in mind that what we examine here is in no way personal. We’re all learning about building audiences online. In that spirit, if [...]
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Posted on August 16, 2011. Filed under: Blogs, Content, Inbound Marketing, Small Business, Twitter | Tags: Blogs, Content, Inbound Marketing, Justin Germino, Nick Jones, Small Business, TechCrunch, Twitter |
Welcome to Tuesday Tweets for August 16, 2011 — where we take a look at tweets from my Twitter timeline for do’s, don’ts, best practices – and sometimes just for fun. Keep in mind that what we examine here is in no way personal. We’re all learning about building audiences online. In that spirit, if you [...]
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