Public Relations Marketing

Welcome to New PR Words – and Music!

Posted on October 12, 2009. Filed under: Public Relations Marketing, Uncategorized | Tags: Jazz, Marketing, Music, PR, Public Relations, Publicity, Social Media, Web 2.0 |

I’m a PR woman in transition. No. I’m not job hunting. I’m evolving from the rapidly dying — if not already-dead world of public relations that I’ve inhabited for decades. For the past year I’ve been increasingly immersing in the online universe that is at the heart of the changes that my profession absolutely must embrace.

My intention is for this blog to serve several purposes. First — and selfishly, it will help me to get my thoughts about the new PR into writing in an accountable and transparent way — two practices key to appropriately evolving into the online community.

Second, it’s my hope that my trials, errors (some made already getting this blog to the current point) and discoveries will be helpful to others and will get me into productive conversation with colleagues and the curious.

Third – as further motivation to both write, entertain and kill two birds with one stone, I’ll be blogging to music — which I intend to share with you. Over the years I — a passionate music lover, particularly of jazz — have amassed a 2000+ CD collection which I’ve been procrastinating about putting onto an ipod. I also haven’t taken enough time to go back and listen.

So…each time I blog, I’ll select a CD, listen to it, save it and share my favorite tune with you — as well as a little info about the musicians and how the album is a metaphor for some aspect of communications and life. Combining work and play/passion is a good thing, right? At minimum I’ll be giving a deserved and much-needed boost to America’s music and another reason you may want to visit often.

For this inaugural post I’ve chosen the cut, Love Theme from Spartacus from Yusef Lateef/Eastern Sounds. It’s fitting because, like I’ve awakened to the new PR world, this album was part of my awakening to jazz — introduced to it by my cousin Sydney when I was maybe 11. The tune is haunting with saxophonist/flutist Lateef on oboe of all things, Barry Harris on piano, Ernie Farrow on bass and rabat, and Lex Humphries on drums. Enjoy! See you soon!