Education

A Relationship Between Labor Day and Education

Posted on September 5, 2011. Filed under: Business Management, Business Strategy, Education, Marketing, Marketing Strategy, Uncategorized | Tags: , , , |

 

 
Labor and Education

President David Dubinsky discusses workers' education at an ILGWU luncheon for students and teachers at the Center Hotel, April 10, 1937.

Two thinkers who I respect blogged about some aspect of education in the past couple of days. Seth Godin offered a rather chilling history of how our modern education system is tied to the workforce and capitalism. It’s a must read: http://bit.ly/rmdTYh

A new friend and fellow Philadelphia native – marketing consultant Jim Matorin – @cannes53 – wrote about the new classroom. http://bit.ly/obPWbN

I commented on Jim’s blog that what education needs to focus on is what students need to learn in order to score one of the rare jobs available these days that will contribute to the future of work.

To synthesize the two posts – and I encourage you to read both of them – in order to positively influence the future of a global economy, education must foster tech-aware and savvy practitioners who feel empowered to trust their own knowledge and intellects.

I don’t think that’s where education is at the moment. And I believe that’s where it must go.

Image from Kheel Center, Cornell University under Creative Commons license.

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Learning and Teaching: Do Both for a Dynamic Career

Posted on July 27, 2011. Filed under: Business Management, Communications, Education, Inbound Marketing, Online Marketing, Small Business, Uncategorized | Tags: , , , , |

Learning and Teaching a Dynamic Lifelong Cycle

Both learning and teaching contribute to a dynamic career

I’ve been thinking about the learning and teaching cycle.

When I first started this blog, I was an inbound marketing neophyte, just starting to transition my communications practice from traditional PR to an array of online services. At the time I was acutely aware of being a student and sought teachers and mentors.

Ironically, I was moving from a place where I was highly competent and knowledgeable and where I was teacher and mentor to interns who sought me out and went on to make it in the business. Stepping into their shoes turned out to be an exciting and energizing experience.

Today, I’m still a student because there’s always something new to learn. And I love being engaged in learning. It’s stimulating. But almost three years into this transition, with a body of good work to point to in my new service areas, I’ve begun to feel credible as a teacher again – even moreso with my new knowledge and skills integrated into my earlier experience.

It’s a good thing, too, because businesses still need a great deal of education in order to begin taking advantage of the powerful marketing tools available to them. Teaching is so gratifying because it reveals to us just how much we’ve learned and can apply to helping our clients. It also clearly points the direction to our next student stint.

The cycle of knowing and needing to learn keeps us moving productively into the future. What are you learning and teaching?

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